SWOT Analysis

Today we started with a small meeting as this is normal for the company since they want to know whether everything is going on well. Later after the meeting me and the person am working with we started by doing a research of the company in order to identify the internal resources of the company. In this case we did:
Situational Analysis

STRENGTHS	WEAKNESSES
Offer good services Have products of good quality Trustworthy. Professional employees Development of digital content Online shop	poor social commerce
OPPORTUNITIES	THREATS
Has  a chance to get new partners New services Better social communication Social marketing Customer loyalty	Competition from other broadcasting media houses.  Competition from other providers coming up with digital content.

TOWS ANALYSIS

Internal Strengths (S)	SO "Maxi-Maxi" Company has a chance to get new partners	ST "Maxi-Mini" Offering good services would mean less competition
Internal Weaknesses (W)	WO "Mini-Maxi” Has a chance to do social commerce means they will have better customer loyalty.	WT "Mini-Mini" Good customers support system wouldn't engage people to use competitors services

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